Flowers for the parfum industry
What triggered it
The mangoves have beautiful flowering plants to offer. Instead of selling flowers in the market, especially kia (screwpine) flowers may also be sold to the perfume industry for their essence. How could one let nature have its way, while supplying more flowers to perfume makers as well?
What did we do
Together with a number of farmers, DHARA studied screwpine bushes should be pruned produce more flowers. They also studied how these flowers should be harvested, and visited villages elsewhere in Odisha where these techniques are common practice already. They appllied the new techniques to the plants they had already, while planting new sprouts as well. Some farmers have now mastered the new pruning techniques. Little by little, their plants are prducing more flowers.
What is the result
Of course, the farmers are enthousiastic about this new prospect of making money. Also, the flowers look and smell very good. And in the process they also contribute to nature. Screwpine is a very good sand-binder. This is very important in an area where sand-dunes are the only protection against the sea, since mangroves are practically gone here.
This action overlaps the action ‘plants and coast craft’ in part. In addition to this, another EUR 750 was raised and invested.